Simply sign up. You will then receive a confirmation email with a link. Go to your profile and get your key.
Step 1: Go to the developer portal - http://developer.sears.com
Step 2: Register yourself
Step 3: From the homepage click on API Key and then provide your application informaiton.
You will be issues an API Key and will see the following message:
Your application has been set up and your
API keys have been approved
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